FOUNDER'S NOTE

Hi, I'm Rhea, a technical designer trained in London and a lifelong gym girl. For as long as I can remember, I’ve been obsessed with two things: fashion and fitness. To me, activewear has never just been clothing; it’s been my armour. The thing I reached for on the hardest days to feel powerful, grounded, and capable. It helped me show up for myself when nothing else could.

After returning to India, I struggled to find activewear that truly performed, especially during strength training and high-intensity workouts. Everything felt either trend-focused or poorly built. I didn’t want style at the cost of function. I wanted gear that moved with me, supported me, and felt effortlessly good.

So I created RTRIBE, a performance focused activewear brand built on the belief that everyone deserves to feel strong, capable, and connected to themselves, both in body and mind. This isn’t just fabric. It’s a reminder of your strength and your commitment. Amid life’s chaos, carving out time for yourself is already a win.

So wear it with pride, and keep showing up, especially on the days you don’t feel like it.

With love,
Rhea Sonawane

ABOUT OUR TRIBE

RTRIBE was born from the belief that performance should always come first. In a market driven by fast trends and surface-level aesthetics, we built RTRIBE for those who train with intent, the everyday athletes who lift, move, and push limits with purpose. Global brands usually come with a high price tag and don’t cater to Indian body types, and most local options fall short on performance. That’s where we come in. Every piece we create is engineered for real movement: from our RFlex™ sweat-wicking fabric to our sculpting, seamless fits made for dynamic training. Designed for the Indian physique, tested by real athletes, and priced for the people who show up every day, our gear works as hard as you do.

But RTRIBE isn’t just activewear, it’s a mindset. We’re a community built on hustle, grit, and shared growth. We believe strength training builds more than just bodies; it builds confidence, resilience, and an unwavering work ethic. Through campaign initiatives like #RFlexIt, we’re creating a space where progress is celebrated and limits are left behind.

From our first women’s lifting capsule to upcoming menswear drops and real-world collabs, this is only the beginning.